Welcome to Marrakech, a city that inspires me so much in the ways it seamlessly blends tradition, art, and magic. We had the privilege of traveling here to capture the essence of the city for our Spring '23 campaign, the DIYA Collection, and discovered along the way countless incredible places that I'm excited to share with you in this travel guide to Marrakech.

STAY

Jnane Tamsna

I discovered Jnane Tamsna on Instagram and immediately fell in love. Most of our Spring 2023 campaign was shot in its surrounding landscapes and I was immediately struck by the vibrant colors, exquisite artwork and lush greenery that defined the property. Click here to learn more about the inspiring family who runs this unique place, which is also Morocco's first black-owned hotel.

Riad Sakkan

This traditional Moroccan guesthouse is located in the heart of Marrakech's old Medina. It features a beautiful courtyard with a plunge pool, a rooftop terrace with stunning views of the city, and a range of comfortable rooms and suites. Book it here. 

Riad Esmeralda

With exquisite architecture and traditional Moroccan decor, the riad creates an atmosphere of tranquility and beauty. Its central location allows for easy exploration of the vibrant markets, historical sites, and charming alleyways. 

The Oberoi Marrakech

The Oberoi Marrakech is a luxurious resort in Morocco that seamlessly blends their traditional design with contemporary elegance. With modern amenities and exquisite details showcasing local craftsmanship, it offers guests a sanctuary of comfort and indulgence.

EAT & DRINK

Bô Zin

My visit to Bô Zin was an unforgettable evening of exquisite flavors and elegant ambiance. The staff's warm welcome, diverse menu of Japanese and Chinese flavors, and expertly crafted dishes made for a delightful dining experience.

Barometre

This hidden gem in the heart of Marrakech promises an unforgettable drinking experience. The ambiance is infused with a perfect blend of contemporary and Moroccan influences, creating a unique and inviting atmosphere.

El Fenn Rooftop Bar

This Rooftop offers an enchanting escape with breathtaking panoramic views of the city. The bar itself was a haven of sophistication and relaxation, with comfortable seating, stylish decor, and a serene atmosphere.

Plus61

Plus61 is a vibrant and eclectic establishment that combines a restaurant, bar, and entertainment venue all in one. It embraces a modern and trendy atmosphere with a touch of laid-back charm. It is the perfect spot to have yummy food and enjoy sweet vibes with your tribe.

EXPLORE

Agafay Desert Al Kamar Camp

With luxurious tents, delicious meals, live music and plenty of activities to enjoy, Al Kamar Camp is the perfect place to experience the magic of Morocco’s desert landscape and discover one of the most Instagrammable spots in Marrakech.

Dar el Bacha

Also called the Museum of Confluences, Dar el Bacha is an iconic landmark in Marrakech and presents the city’s rich history and culture. Also, If you are looking for traditional Moroccan architecture, you should visit this place! Adorned with intricate tile work and ornate details, this exquisite riad has a peaceful courtyard adorned with fragrant flowers and a calming fountain, offering a serene escape from the bustling city.

Saadian Tombs

“For the historical sites, I love Saadian Tombs. It is the unconditional statement of how the Moors are the origin of Andalucia’s extraordinary cultural heritage, in terms of architecture, design and aesthetics. When the Spanish went to America and influenced its old architecture, the style called “Spanish colonial”, marked by courtyards and fountains was actually inspired by Morocco based on chronological facts”. - Merryanne Loum, owner of Jnane Tamsna.

Ph: Saadian Tombs

Musée de l’Art et de la Parure

This captivating museum is a treasure trove of art and adornment. Their exquisite collection of jewelry, textiles, and decorative arts showcased the rich jewelry heritage of every part of the world, and each artifact was a testament to the skilled artisans who created them.

Streets and doors of Medina

As I wandered through the magical streets of Medina, I found myself immersed in a tapestry of sights, sounds, and scents. From the artisans crafting intricate leather goods to the vibrant displays of handmade rugs and ceramics, the streets of Medina were a treasure trove of traditional craftsmanship. With every step, you will discover the soul of Morocco, a captivating blend of history and tradition.

Le Jardin Secret

This place is a historic garden that dates back several centuries and has been meticulously restored to its former glory. It's a hidden gem in the heart of Marrakech that invites visitors to step into a world of beauty, tranquility, and cultural richness.

SHOP

MORO Concept

This place is truly more than a store, it’s a lifestyle. From the gorgeous natural cosmetics to the jewelry and clothes and those yummy chocolates!

Ph: @moromarrakech | © David Amar

ZL Gallery

This gallery exudes a sense of serenity and sophistication, creating the perfect atmosphere to explore and appreciate their stunning collection. From magnificent artworks to exquisite antiques, each piece showcases the craftsmanship and artistry of both local and international artists.

Herboriste La Sagesse

With its fragrant herbs and ancient wisdom, this extraordinary herbalist shop provides a holistic approach to well-being. You can explore the shelves adorned with vibrant colors and unique ingredients, from aromatic teas to traditional remedies.

Tamegroute Pottery

This place captivates visitors with its skilled artisans and stunning ceramics. The workshop showcases their craftsmanship, while the gallery offers a beautiful selection of handmade pottery. It is a must-visit destination for art enthusiasts and those seeking unique Moroccan treasures.

Kasbah Art Gallery

Nestled within the historic Kasbah district, this gallery showcased a diverse collection of exquisite artwork, ranging from traditional Moroccan masterpieces to contemporary creations. The gallery's ambiance was both inviting and inspiring, with soft lighting and carefully curated displays that enhanced the appreciation of each piece.

El Fenn Boutique

This boutique is part of El Fenn hotel and rooftop and offers curated beauty and a touch of Moroccan elegance. Here, you can find the best of local artisan homewares, clothing, and furniture.

TIPS

Get the Music Playlist from Riad Sakkan on Spotify to get in the mood when packing for your trip;

Transportation: The best way to explore Marrakech is by car or with a guide. With your own vehicle, you can reach remote places that are relatively poorly connected. There are many Moroccan car rental companies, such as Medloc Maroc, where you can negotiate better prices.

What to wear: Morocco is a Muslim country, and you should follows these tips to dress accordingly in Marrakech: Avoid unnecessarily slinky dresses and only show as little bare skin as possible. Kimonos, Pants, Long Dresses and Headwraps are most welcome.

Money and currency: Moroccan legislation rules that it’s illegal to bring Moroccan currency into the country. Although this law is mainly aimed at business travelers, it applies to tourists too. There are currency exchange offices, banks, and ATMs, so you will be fine using credit/debit cards.

Make sure you check Moroccan holidays before booking your trip here.