November 12, 2022
FILUN
A Private Island Escape in the Maldives for Resort ‘23
For Resort ‘23, we journeyed to LUX* South Ari Atoll in the Maldives, a private island fantasy where infinite blue lagoons meet four kilometers of pristine white sands through an assortment of vibrant palms.
We traveled across the world with the most incredible team of creative dreamers from San Francisco, Dakar, Cape Town, Abidjan and London to this tropical island paradise and created a special campaign to tell our magical story of FILUN; Maldivian for ‘escape’.
THE COLLECTION
The collection’s color palette is inspired by the island’s turquoise blue waters, pink flowers and immaculate white sands.
The season’s prints, namely, Ari Blu, Atoll Rose, Atoll Blu, Playa Aqua, Isla Noir and Tukki Noir are assembled into a rich collection of holiday-appropriate dresses, jumpsuits, convertible sets and swimsuits designed in the brand’s distinct spirit of fusing geometry and art to create magic.
Intricate jewelry revisiting traditional Fulani style is handcrafted by local artisan communities in Senegal as our statement pieces to complement the festive clothing assortment.
Welcome to LUX South Ari Atoll, Maldives!
Creative Director: Diarra Bousso
Art Director : Louw Kotze
Photography: Katinka Bester
Film: Lucian Barnard
Models: Andrea V West, Jade Gita Daniel